Hozah and Wellgate: Comic Con-ready with seamless parking

Making events effortless for visitors — and management teams

Hozah has partnered with Wellgate to simplify parking for Comic Con attendees through clear communications, simple entry options, and automated payments.
For visitors, parking is now entirely barrier-free. They can either:
Register for Hozah Autopay, allowing automatic payment after each visit, or
Use one-off web payments for quick and easy transactions.
From a business perspective, this means smoother car-park flow, reduced staff intervention, and a better first impression for every event visitor. 

Campaign and engagement

To celebrate Comic Con, we’re also running a light-touch prize draw for visitors who use Autopay at Wellgate during the event weekend (19–21 September). Winners will enjoy VIP parking and a shopping-and-merch bundle — a simple way to boost awareness and adoption of the new system.
Engagement initiatives like this not only promote seamless parking but also create a positive narrative around your venue — driving repeat visits and building loyalty.

Continuous partnership and operational support

Our collaboration with Wellgate goes far beyond installation. Hozah provides ongoing technical maintenance, data insights, and communication guidance to help centres like Wellgate keep their messaging consistent and their systems running smoothly.
With our proactive approach, management teams can focus on the visitor experience instead of troubleshooting machines or chasing payments.

From parking pain-points to a smooth digital experience

Before partnering with Hozah, Wellgate faced the familiar challenges of barrier issues, manual processes, and customer frustration. We transformed the site with a fully automated ANPR system and simple digital payment options.

The results were immediate: faster entry and exit, reduced admin, and smoother day-to-day operations. This foundation continues to support Wellgate’s events and long-term site strategy. 

About Wellgate and further reading

Located in the heart of Dundee, Wellgate Shopping Centre is a landmark destination for shopping, dining, and events. The introduction of Hozah’s technology has supported its ongoing modernisation efforts — aligning customer convenience with operational efficiency.

For a detailed overview of the site’s digital parking transformation, visit our Wellgate case study on www2.hozah.com/news.

Ready to enhance your parking operations?

Whether you manage a shopping centre, retail park, or event venue, Hozah can help streamline your operations, reduce manual workloads, and create a better experience for your visitors.

Book a meeting with our team to explore how our parking management ecosystem can support your site.